Add an in-app reader/player so patrons don't need to exit the app to enjoy econtent (books, movies, music, etc.)
It would be great if patrons could not only check out their econtent in the app, but could also read it, play it, view it, etc. in the app. If the app could have a built-in reader/player then patrons wouldn't have to have move around to different apps to use their material.