31 results found
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Link Tracking Switch Off/On
Ability to switch link tracking on/off. Many patrons report their personal or work networks blocks link tracking. To us, accessibility is more important than analytics.
1 vote -
A/B Testing Campaigns
Create A/B tests for campaigns so that I can test slightly different version of the same email (including subject line) and see what performs better with my audience.
1 vote -
Design Block Updating
We would like to have the option of design blocks dynamically updating or being static. Design blocks dynamically update wherever used based on changes made to the block design (Static vs. auto-updating).
1 vote -
Tag Management
Page that displays all marketing tags created. Users can edit, delete, and create new tags. Including the ability to remove or add tags directly from an individual record.
1 vote -
Enhance Unsubscribe Page
The unsubscribe page should include all subscription options from our sign up form, so that recipients can manage their marketing subscriptions from one place.
1 vote -
Multi-step campaigns
Create campaigns that contain multiple emails that could be triggered based on different actions people take or send to different segments of people to create more complex campaigns.
1 vote -
Trigger Campaign from Activity
A sure way to increase engagement is by sending timely emails to the right people. Timely emails are ones that are triggered when a contact performs a certain activity. Without the ability to trigger emails based on these activities, libraries won't have the power to send timely emails. For example, anytime a contact registers for an event I want an email to automatically send to them, thanking them for registering.
1 vote -
Net Promoter Score (NPS)
It would be great if we could use Promote to send Net Promoter Score surveys to random patrons after they use libraries services.
Bonus would be if after they rate service there is both a path for the customer and staff. Patron would receive a push to promote the library through social media if great score or ask if they would like to have library reach out to them about their concerns. For the staff end it would be nice to set staff members that would receive the rating especially the bad ones so they can be aware of issues…
1 vote -
Ability to use Promote to send surveys
We would like to send patrons surveys after they attend programs, community survey, end of summer reading etc. To make this effective you will need to pull in usage information from Program or other 3rd party schedulers and use it segmentize them.
Even if we are able to upload a list of patrons to "tag" so that it knows who to send the survey to.
1 vote -
Reengage inactive patrons
Prebuilt campaign that automatically sends to patrons who are "Inactive" with the library. Library can design each email and configure the flow of the campaign (ie: when it sends and how long to wait before sending the next email).
3 votes -
Add Threads to the social media link icons
Our Threads account is getting decent engagement - it would be nice to include it with the other social media accounts on the newsletters.
2 votes -
Add Creator to list of Campaigns
For libraries who have multiple staff working on campaigns (or for multi-branch libraries), it would be helpful to have a column/field that displays who the creator of the campaign was.
2 votes -
The ability to push emails into social media
Libraries have asked for the ability to push the emails directly into social media once it's published. Also, having the ability to create a permalink for each newsletter.
3 votes -
Integration with Vega Program
The Vega Promote editor has the ability to pull in showcase data from Discover which is really helpful. It would be ideal if there was also an option to pull in data easily from Vega Program.
This integration would save so much staff time and allow us to add more valuable content to our e-newsletters for program promotion.
1 vote -
Autosave in editor
We've had a couple of instances where our staff are entering content into a campaign, and something glitches or the page refreshes, and hours of work are lost. It would be nice if there were an autosave feature (similar to MailChimp) where Vega Promote saves your work rather than requiring staff to hit Save Changes every time they edit a template or campaign.
Perhaps this could be a feature where you could turn Autosave on and off while you are working within an individual template or campaign, if it's not a global setting. I imagine there might be instances where…
5 votes -
Match Font Choices on Image Editor
The font options in the Image Editor - Text field are not equivalent to the font options within the rest of the newsletter platform. For example, we use OpenSans for our font and that option is not available within the "text over image" editor. Nor is the option to bold the font; only italics, strikethrough, and underline appear to be available. There is also no place to enter a hex code to get an exact font color. It would be beneficial if the text editor options within this part of Vega Promote match what is elsewhere.
(I created this as…
2 votes -
Library Specified Roles for Permissions
The current permissions associated with roles (Manager, Marketer, Reviewer) may not exactly meet the need for what we are looking for in allowing staff at our branches to use templates to create draft campaigns. The Marketer role has permissions to delete templates/campaigns/design blocks, as well as publish campaigns. Ideally, there would be a role that would allow the creation, viewing, duplication of campaigns but the final send would need to be approved by an Admin or Manager. We also would NOT want our staff to have the ability to delete campaigns/templates/design blocks, since we're hoping to have these standardized for…
3 votes -
Statistics/Metrics based on time period
We would like to get key metrics on campaign performance, such as # of subscribes, # of unsubscribes this quarter. This quarter compared to last quarter. Configurable time ranges. (MailChimp has this)
Example: "We added 100 new subscribers this quarter, but in Quarter 2 we only added 20"6 votes -
Heat maps
Support "heat maps" or other way of measuring where viewers are looking on a campaign, to improve design of our campaigns. (MailChimp has this)
8 votes -
SSO Single Sign On
Add support for Single Sign On to Vega Promote
4 votes
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